Vol. 16 No. 3 (2022): Edición especial

Published: 2022-12-05

e- ISSN: 2539-4088 Printed ISSN: 1900-6608
Start: 2007 (ROAD)
Language: Spanish 
Periodicity: Semi-annual
doi: https://doi.org/10.22490/issn.2539-4088

The Publicaciones e Investigaciones Journal is one of the means by which the Universidad Nacional Abierta y a Distancia, UNAD, and the Escuela de Ciencias Básicas, Tecnología e Ingeniería – ECBTI disseminate their scientific advances, and is published on a semestral basis. It seeks to facilitate the circulation of scientific and applied knowledge in subjects from different areas of the engineering field, with original articles that are evaluated by double-blind pairs, and also to encourage the visibility and impact of the research performed on both national and international levels.

Neuromarketing. A positioning strategy in educational institutions

Yaritza Carrillo Muñoz, Aída Dinorah García Álvarez, Yessy Alejandra De Paola García

Innovation in the restaurant industry in times of pandemic. The case of southeastern México

Samuel De La Cruz May, Leonardo Hernández Triano, José Guadalupe Sanchez Ruiz, María Del Carmen Sandoval Caraveo

Administrative management: development within companies

Germán Martínez Prats, Tomás Francisco Morales Cárdenas, Francisca Silva Hernandez, Candelaria Guzmán Fernández

Impact of oil palm in Mexico in the field: economic

Sergio Alfonso Tosca Magaña, Verónica Vázquez Vidal

Oil palm and its impact on Mexico's sustainability

Sergio Alfonso Tosca Magaña, Sandra Cristina de la O Isidro