Published 2021-07-21
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Artículo de Investigación

Financial valuation of a sustainable urban mobility company in Spain

DOI: https://doi.org/10.22490/25392786.4964
Félix Puime-Guillén Universidad de A. Coruña, España
Raquel Fernández-González Universidad de Vigo, España
Raisa Pérez-Vas Universidad de Vigo, España
Mireia Panait Universidad de Petróleo y Gas de Ploiesti, Rumanía
Alejandro Castro Varela Universidad de A. Coruña, España

Urban mobility is one of the most important factors, not only for the correct planning of cities, but also for the sustainable management of domestic transport. Numerous initiatives have been launched to improve levels of urban congestion and pollution. In Spain, a shared-use electric skateboard system has been implemented through a mobile app. In 2020, given its successful results, this initiative has been extended to up to 11 large Spanish cities. The objective of this article is to apply different investment project valuation models to an urban electric motorcycle rental company, in order to evaluate which of these models presents the best economic and financial scenario for the company.

keywords: urban mobility, net present value, real options, Spain
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How to Cite
Financial valuation of a sustainable urban mobility company in Spain. (2021). Revista Estrategia Organizacional, 10(2). https://doi.org/10.22490/25392786.4964
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