The effect of behavioral biases on financial decisions
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Palabras clave

sesgos de comportamiento
toma de decisiones, heurística
encuadre
teoría prospectiva
contagio social
administración

Cómo citar

Peón, D., & Antelo, M. (2021). The effect of behavioral biases on financial decisions. Revista Estrategia Organizacional, 10(2). https://doi.org/10.22490/25392786.4963

Resumen

Las decisiones de gestión financiera las toman las personas, y las personas, en todos los casos, están determinadas por sus rasgos de comportamiento. Aquí proporcionamos una visión amplia del análisis teórico y empírico realizado sobre los sesgos cognitivos y su influencia en las decisiones financieras. Para proporcionar una exposición sistemática, establecemos tres categorías amplias: heurísticas y sesgos, elecciones (incluidos encuadres y preferencias) y factores sociales. A continuación, describimos los principales sesgos dentro de cada categoría y proporcionamos una revisión exhaustiva de los principales desarrollos teóricos y empíricos sobre su impacto en las decisiones financieras.

https://doi.org/10.22490/25392786.4963
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