Published 2021-05-18
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Virtual reality and its relationship with the demand for reservations for the inkaterra hotel chain

DOI: https://doi.org/10.22490/25394088.4474
Ridder Oyanguren Ramirez UCSUR
Miriam Dalila Salas Roca

The objective of this research was to determine the relationship between virtual reality and the demand for reservations of the Inkaterra Hotel Chain. The design is non-experimental, correlational, and has a mixed approach. A sample of 377 foreign tourists was used to carry out the research. Surveys were used, the data of which were processed using the SPSS statistical software.

A descriptive and inferential analysis was carried out, applying the Kolgomoriv-Smirnov Normality Test and then the Spearman Test, as a result it could be observed that between the variable "Virtual Reality" and the variable "Demand for reserves" there is a very high relationship of 0.969 as a Spearman coefficient, which concludes that the Research Hypothesis is accepted. Virtual Reality is significantly related to the demand for reservations for the INKATERRA hotel chain.

keywords: realidad virtual, demanda de reservas hoteleras
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How to Cite
Oyanguren Ramirez, R., & Salas Roca, M. D. . (2021). Virtual reality and its relationship with the demand for reservations for the inkaterra hotel chain. Publicaciones E Investigación, 15(1). https://doi.org/10.22490/25394088.4474
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