Published
2021-10-14

How to Cite

León Romero, M. P. ., & Vásquez Bernal, Óscar A. . (2021). Cultural And Architectural Heritage In Ecuador: A Proposal To Promote Tourism Through Higher Education Institutions: una propuesta para impulsar el turismo a través de las Instituciones de Educación Superior. Documentos De Trabajo ECBTI, 2(1). https://doi.org/10.22490/ECBTI.4815
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Cultural And Architectural Heritage In Ecuador: A Proposal To Promote Tourism Through Higher Education Institutions

DOI: https://doi.org/10.22490/ECBTI.4815
Section
Artículos
Mónica Paola León Romero 0000-0003-0018-8042 https://orcid.org/0000-0003-0018-8042
Óscar Alejandro Vásquez Bernal https://orcid.org/0000-0001-6584-1984

Ecuador's historical heritage architecture is a cultural reference at the Latin American level, however, the low interest in its conservation could lead it to be on the UNESCO black list: world heritage at risk.

Recovering the country's cultural identity through a tourist offer that is sufficiently attractive to the country's different economic sectors, will allow an economic reactivation in the sectors directly linked to the transit of local and foreign citizens.

It is necessary to develop an adequate strategy to achieve this undertaking, for which the PMBOK tools will be studied and applied as a fundamental basis for this research.