REBOLLO MEZA, Jorge; GARCÍA ALVAREZ, Aída Dinorah; ALTONAR DE LA CRUZ, Bitia Sarid. Digital marketing strategies in customer relationship management (CRM) in pymes companies in Tabasco, Mexico. Publicaciones e Investigación, Colombia,CO, v. 16, n. 2, 2022. DOI: 10.22490/25394088.5798. Disponível em: https://hemeroteca.unad.edu.co/index.php/publicaciones-e-investigacion/article/view/5798. Acesso em: 20 jul. 2025.