Published
2023-11-21

How to Cite

Castañeda Hurtado, L. N., & Rodríguez Torres, A. M. (2023). Artificial intelligence as a tool to enhance small and medium businesses. Documentos De Trabajo ECACEN, 2, 91-99. https://doi.org/10.22490/ECACEN.7477
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Artificial intelligence as a tool to enhance small and medium businesses

DOI: https://doi.org/10.22490/ECACEN.7477
Section
Artículos
Lady Natalia Castañeda Hurtado Universidad Nacional Abierta y a Distancia
Adriana María Rodríguez Torres Universidad Nacional Abierta y a Distancia

Can artificial intelligence be considered as a tool to boost business? How to take advantage of artificial intelligence to keep the business in the market? We are currently in a globalized world that faces constant economic, social, democratic, educational changes and added to it technological transformations that are shaping the future of organizations and businesses. This document aims to answer these questions and address challenges related to artificial intelligence to which traders of small and medium businesses are exposed to continue and position themselves in the market.